Product Specialist Diabetes
hace 3 semanas
We're a medical technology leader committed to integrity and innovation. We shape policies that make a difference in people's lives.
Work with us to develop strategies that drive better patient care and make healthcare more affordable and accessible. Our team is dedicated to ensuring quality, affordable healthcare worldwide.
A Day in the Life
Responsibilities may include the following:
- Develop and review corporate plans, goals, and objectives for the business division and short-term and long-term marketing plans based on blueprints for specific products or product lines.
- Analyze competitive products and market research on product consumer behavior and professional audiences using market intelligence tools.
- Create marketing strategies and tactics to ensure effective product placement in relation to market opportunities, working closely with commercial and functional teams to position specific brands or products throughout their life cycle.
- Collaborate with other functional areas to identify therapy positioning opportunities.
- Work on marketing materials aligned with the strategy, looking for new developments.
Must-Have: Minimum Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2 years of experience in the healthcare industry (medical or pharmaceutical technology) in marketing or product specialist roles.
- 2 years of experience leading business transformation projects, innovation projects.
- Microsoft Office management skills.
- Intermediate English level.
Nice to Have
- Experience in go-to-market strategies (retail channels).
- Knowledge and use of digital marketing tools and agile methodologies.
- Power BI or dashboard experience.
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