Consumer Marketing Hc

hace 3 meses

Santiago de Chile Unilever A tiempo completo

Estamos en búsqueda de un líder en Consumer Marketing, cuya misión principal es dirigir el equipo dedicado a productos de Lavalozas y Cleaners de la categoría de Home & Higiene. Trabajarás en estrecha colaboración con diversas áreas interfuncionales, como CSP, CMI, DMC y R&D, para desarrollar e implementar estrategias que impulsen el desempeño a mediano y largo plazo en el mercado. Tu objetivo será fomentar el crecimiento rentable y competitivo, asegurando el cumplimiento de los objetivos anuales con responsabilidad total sobre el P&L. Serás responsable de aumentar la participación de mercado, la penetración y el fortalecimiento de la marca Quix, tomando decisiones estratégicas y tácticas que garanticen el éxito. Tu liderazgo será fundamental en el desarrollo completo de las demás marcas del portafolio, donde tendrás la oportunidad de impulsar el crecimiento de la marca líder en el mercado chileno, manteniendo su posición destacada dentro de Unilever. Buscamos a alguien con habilidades sólidas para la toma de decisiones y la gestión del portafolio de productos, capaz de desarrollar e implementar estrategias de marketing efectivas que mantengan nuestra marca en la cima. Si tienes la pasión y la experiência necesarias para liderar con éxito esta misión, esperamos contar contigo en nuestro equipo de Marketing

**Principales funciones**:

- Desarrollar actividades de marketing orientadas al consumidor final para las marcas y/o categorías que es responsable. Esto incluye planes de reacción competitiva, desarrollo de publicidad junto a las agencias y diseñadores, aprobación de planes de comunicación e incentivar el apoyo de exhibiciones en el punto de venta - Analizar dinámicas de mercado y recomendar planes de acción en base a los aprendizajes. Esto incluye análisis de actividades competitivas, participación de mercado, actividades de marketing y ventas reales, márgenes de la categoría/marcas y entre otros. - Conducir proyectos de lanzamiento de nuevos productos, mejoras a los ya existentes e iniciativas comerciales. Esto incluye su evaluación, desarrollo y ejecución liderando a las distintas áreas involucradas. Desarrollo de actividades relacionadas con la marca interna y externa como: relación con USF, eventos, concursos y otros. -Control del Presupuesto de la marca Quix

**Principales Requisitos**
Estudios: Ingeniería industrial, Comercial, Marketing, Administración o carreras similares.

Experiência: al menos de 0 a 3 años.

Competencias deseables: Pensamiento e interés analítico y creativo.

Conocimiento: variables de negocio y mercados, liderazgo horizontal de proyectos de principio a fin, manejo de presupuestos, manejo de agencias. Herramientas: Power BI, Excel, Nielsen, PPT, etc. Nível de inglés intermedio.

  • Consumer & Marketing Intelligence Leader

    hace 3 meses

    Santiago de Chile Emprego CL A tiempo completo

    Publicada hoy por - **Empresa Confidencial** Jornada Completa Analista Región Metropolitana de Santiago Las Condes Importante Holding de Retail, con más de 40 años en el mercado nacional e internacional, se encuentra en búsqueda de nuestro nuevo/a **Consumer & Marketing Intelligence Leader** para nuestra oficina administrativa. Tu **misión** será...

  • Consumer Marketing Manager Digital

    hace 3 meses

    Santiago de Chile Nestle Operational Services Worldwide SA A tiempo completo

    **Position summary**: Delight our consumers and shoppers during motherhood journey across the 1000 days by building comprehensive eco-system on digital, social and online media across all relevant touchpoints in compliance with WHO International Code of Marketing of Breast-Milk substitutes, Nestlé Instructions and local country codes. Accelerate the digital...

  • Consumer Experience 360º Analyst

    hace 3 semanas

    Santiago de Chile British American Tobacco A tiempo completo

    **BAT it’s a global company,** leader in consumer goods**.** **We are in 180 countries and we have more than 53,000 employees around the world and we are evolving at a fast pace - like no other organization. We are **BOLD, FAST, EMPOWERED, DIVERSE AND RESPONSIBLE.** **These are the principles that shape our daily routine and are the essence of our culture...

  • Marketing Director

    hace 2 semanas

    Santiago, Metropolitana, Chile Adidas A tiempo completo

    Job SummaryWe are seeking a highly skilled Marketing Director to lead our Omnichannel Marketing efforts at Adidas. As a key member of our team, you will be responsible for developing and executing marketing plans that drive consumer engagement and sales across all channels.Key ResponsibilitiesDevelop and Execute Omnichannel Marketing PlansLead the...

  • Director Omnichannel Marketing

    hace 3 semanas

    Santiago de Chile adidas A tiempo completo

    Purpose & Overall Relevance for the Organization Develop and ensure excellent implementation of Omni-channel (Wholesale, Retail and eCommerce) marketing plans.- Key Responsibilities - Lead Implementation of Omnichannel (Wholesale, Retail and eCom) marketing plan in alignment with LAM strategy to ensure high quality and consistent consumer impact - Develop...

  • Ejecutivo(a) de Ventas Senior

    hace 3 semanas

    Santiago, Metropolitana, Chile Puelche HC A tiempo completo

    Buscamos a un/a profesional experimentado/a en el sector de servicios de recursos humanos para unirse a nuestro equipo en Puelche HC.**Responsabilidades clave:**Detectar tendencias en el mercado hotelero y adaptar estrategias para mantener la vanguardia.Construir relaciones sólidas con clientes y asegurarse de que vuelvan felices.Detectar nuevas...

  • Marketing Director

    hace 2 semanas

    Santiago, Metropolitana, Chile adidas A tiempo completo

    About the RoleWe are seeking a highly skilled Marketing Director to lead our Omnichannel Marketing efforts at adidas. As a key member of our team, you will be responsible for developing and executing marketing plans that drive consumer engagement and sales across our wholesale, retail, and e-commerce channels.Key ResponsibilitiesDevelop and Execute...

  • Field Marketing Specialist

    hace 3 meses

    Chile Red Bull A tiempo completo

    **Company Description**: The Field Marketing Specialist (FMS) supports the Field Marketing Manager (FMM) in building the local face of Red Bull in their field in the most relevant way and in line with the global and national strategies and priorities. They work with the FMM to build strong local networks including opinion-leaders and key influencers both...

  • Omnichannel Marketing Director

    hace 1 semana

    Santiago, Metropolitana, Chile adidas A tiempo completo

    {"Purpose & Overall Relevance for the OrganizationAs a key member of the adidas team, you will be responsible for developing and executing omnichannel marketing strategies that drive consumer engagement and sales across wholesale, retail, and e-commerce channels.Key ResponsibilitiesLead the implementation of omnichannel marketing plans in alignment with the...

  • Director Omnichannel Marketing

    hace 3 semanas

    Santiago, Chile adidas A tiempo completo

    Purpose & Overall Relevance for the OrganizationDevelop and ensure excellent implementation of Omni-channel (Wholesale, Retail and eCommerce) marketing plans. Key ResponsibilitiesLead Implementation of Omnichannel (Wholesale, Retail and eCom) marketing plan in alignment with LAM strategy to ensure high quality and consistent consumer impactDevelop account...

  • Director Omnichannel Marketing

    hace 1 semana

    Santiago, Metropolitana, Chile adidas A tiempo completo

    Purpose & Overall Relevance for the OrganizationDevelop and ensure excellent implementation of Omni-channel (Wholesale, Retail and eCommerce) marketing plans. Key ResponsibilitiesLead Implementation of Omnichannel (Wholesale, Retail and eCom) marketing plan in alignment with LAM strategy to ensure high quality and consistent consumer impact Develop account...

  • Director Omnichannel Marketing

    hace 3 semanas

    Santiago, Chile adidas A tiempo completo

    Purpose & Overall Relevance for the Organization Develop and ensure excellent implementation of Omni-channel (Wholesale, Retail and eCommerce) marketing plans.   Key Responsibilities Lead Implementation of Omnichannel (Wholesale, Retail and eCom) marketing plan in alignment with LAM strategy to ensure high quality and consistent consumer...

  • Marketing Intelligence

    hace 4 meses

    Santiago de Chile JOBI A tiempo completo

    El Marketing Intelligence & Insight Manager es responsable de liderar la estrategia de inteligencia de mercado y de proporcionar insights clave para informar las decisiones estratégicas y tácticas del departamento de marketing. **Principales Funciones**: - Recopilar, análizar y agregar valor la información de mercado, competencia, consumidores y...

  • Omnichannel Marketing Director

    hace 2 semanas

    Santiago, Metropolitana, Chile adidas A tiempo completo

    {"Purpose & Overall Relevance for the OrganizationAs a key member of the adidas team, you will be responsible for developing and implementing omnichannel marketing plans that drive consumer engagement and sales across wholesale, retail, and e-commerce channels.Key ResponsibilitiesLead the implementation of omnichannel marketing strategies in alignment with...

  • Trade Marketing Associate Chile

    hace 4 meses

    Santiago de Chile Edgewell Personal Care Brands A tiempo completo

    **Trade Marketing Associate Chile.** Santiago, Chile Hybrid Modality (2-3 days onsite We Work Apoquindo) Full-time, Fixed Term Contract, attractive salary & benefits. **Let's Talk About You** You’re ambitious, but you want a career with purpose—we love that. You’re up for a challenge and ready to write the next chapter of your career story with a...

  • Director of Omnichannel Marketing Strategy

    hace 2 semanas

    Santiago, Metropolitana, Chile adidas A tiempo completo

    Job SummaryThe Director of Omnichannel Marketing Strategy will lead the development and implementation of omnichannel marketing plans to drive consumer engagement and sales growth across wholesale, retail, and e-commerce channels.Key ResponsibilitiesDevelop and execute omnichannel marketing strategies to drive consumer engagement and sales growth.Collaborate...

  • Client Marketing Manager

    hace 3 meses

    Santiago de Chile Visa A tiempo completo

    Company Description Visa is a world leader in digital payments, facilitating more than 215 billion payments transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable and secure...

  • Director of Omnichannel Marketing Strategy

    hace 2 semanas

    Santiago, Metropolitana, Chile adidas A tiempo completo

    About the RoleWe are seeking a highly skilled and experienced Director of Omnichannel Marketing Strategy to join our team at adidas. As a key member of our Marketing & Communications team, you will be responsible for developing and executing omnichannel marketing plans that drive business growth and consumer engagement.Key ResponsibilitiesDevelop and Execute...

  • Marketing Associate

    hace 3 meses

    Santiago de Chile Uber A tiempo completo

    **About the Role** We're looking for a Marketing Associate to drive the execution of world-class integrated marketing plans and campaigns plus deliver brand impact and growth for Uber. You will report to the Marketing Manager Lead and work with cross-functional partners to create the future of the brand for our audiences (users and earners). This is a...

  • Director, Products and Solutions

    hace 5 meses

    Santiago de Chile Mastercard A tiempo completo

    Our Purpose We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our...