Marketing Manager
hace 3 semanas
This is where you save and sustain lives
At Baxter, we are deeply connected by our mission. No matter your role at Baxter, your work makes a positive impact on people around the world. You'll feel a sense of purpose throughout the organization, as we know our work improves outcomes for millions of patients.
Baxter's products and therapies are found in almost every hospital worldwide, in clinics and in the home. For over 85 years, we have pioneered significant medical innovations that transform healthcare.
Together, we create a place where we are happy, successful and inspire each other. This is where you can do your best work.
Join us at the intersection of saving and sustaining lives—where your purpose accelerates our mission.
Your TeamWe develop quality products with the patient in mind, so our efforts are also patient-centric. That means you can be proud of our work and the value we provide to people every day.
As a large, multinational organization, you can expand your knowledge through collaboration with various individuals, exposure to different facets of our portfolio, and an encouraging leadership team that provides ongoing development.
Your role at Baxter
As a Marketing Manager, you will be in charge of planning, coordinating, and implementing the strategic local marketing plan, considering all product lines of the Nutrition Portfolio in Chile. You are responsible for achieving the goals defined by the Regional and Local Marketing organizations established in the budget (income, expenses, and profitability) for each line.
What you'll be doing:- Planning and putting in motion the marketing plan for Chile, keeping in mind the guidelines established by Baxter.
- Ensure the maintenance of updated strategic data and regularly supervise the marketing positioning of the portfolio according to the local plan and competition moves.
- Build and/or nationalize promotional materials for Baxter Chile portfolio.
- Manage S&OP according to sales funnel opportunities presented by sales managers.
- Construct the annual plan for direct and indirect sales, and expenses in addition to forecast reviews.
- Build and implement the service offered to gain value from the installed base of equipment in combination with financial and technical services.
- Control the budget for events, promotions, campaigns, and marketing actions in person and on social media such as e-mail marketing, LinkedIn, Instagram, etc.
- Develop guidelines and supervise the implementation of local promotion and advertising activities, guaranteeing the quality of services and improving the plans' efficiency.
- Coordinate, in conjunction with regional sales and marketing managers the accurate use of the evaluation and demonstration resources for opportunities development.
- Ensure the application of corporate policies for Nutrition product lines, seeking adequate communication.
- Stay in sync with the rules, procedures, and corporate policies, including those pertinent to the Quality, Health, Safety, and Environment systems.
Bachelor's degree education in Marketing or similar careers.
Post-graduation is helpful.
Proven track record in Marketing roles for hospital pharmaceuticals and/or medical devices in Chile's health system and market for at least 4 years.
Proficient English.
We understand compensation is a meaningful factor as you consider the next step in your career. At Baxter, we are committed to equitable pay for all our employees, and we strive to be more transparent with our pay practices. This role offers competitive compensation as well as benefits aligned with the standard methodologies in the health industry.
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