Trade Marketing Leader for Regional Excellence

hace 2 días


Santiago, Metropolitana, Chile The Kraft Heinz Company A tiempo completo

About the Role:

We are seeking a skilled Trade Marketing Specialist to lead our regional strategy and drive excellence in trade marketing capabilities. As a key member of our team, you will be responsible for developing and deploying sales strategies that deliver results across multiple markets.

Key Responsibilities:

  • Develop and implement retail sales capabilities plans to optimize market performance
  • Lead the development and execution of trade marketing strategies, including perfect store and incentives programs
  • Influence local teams to achieve regional goals and KPIs, ensuring standardized execution across the region
  • Monitor and control KPIs, focusing on correlation between indicators such as product availability, share of shelf, extra spaces, and sellout
  • Standardize DGMP targets and achievements for the markets
  • Elevate e-commerce performance through capabilities, tools, and quarterly plans
  • Develop and deploy trade marketing Q plans to secure brilliant basics for the region
  • Collaborate with marketing teams to develop brands toolkits
  • Deploy materials by retail environment for the region
  • Develop and deploy distributor excellence programs
  • Track KPIs with commercial internal and external teams
  • Secure monthly/annual targets by market
  • Design incentive programs for external and internal teams: sales force, field sales force, etc.
  • Cascade programs for local market proper execution

Requirements:

  • University degree in Business Administration, Marketing, or finance
  • 5+ years of experience managing regional strategy in Trade Marketing, Commercial, or similar in consumer goods companies
  • Field sales force knowledge
  • Data analysis skills
  • Perfect store expertise
  • E-commerce and retail expertise
  • English Intermediate/Advanced
  • South America/Andean region market knowledge (plus)

Location:

Santiago, Chile

Estimated Salary: $80,000 - $100,000 per year, depending on experience



  • Santiago, Metropolitana, Chile The Kraft Heinz Company A tiempo completo

    Success in Trade MarketingDrive retail impact through strategic planning and execution.KPI-based control and monitoring: Correlate indicators like product availability, share of shelf, and extra spaces to sellout.Standardize DGMP targets: Achieve targets across markets.E-commerce growth: Elevate capabilities, tools, and quarterly plans.Trade marketing Q...


  • Santiago, Metropolitana, Chile The Kraft Heinz Company A tiempo completo

    Job SummaryWe are seeking a highly skilled Trade Marketing Strategist to lead our regional sales enablement efforts. The ideal candidate will have a strong background in developing and executing retail sales capabilities plans, as well as experience in leading trade marketing strategies and excellence programs.Key ResponsibilitiesDevelop and deploy retail...

  • Trade Marketing Manager

    hace 4 semanas


    Santiago, Metropolitana, Chile Monster Energy A tiempo completo

    Job Summary:The Trade Marketing Manager will be responsible for developing and executing trade marketing and promotions strategies for Monster Energy and all strategic brands in Chile and Bolivia. This role will work closely with the HQ marketing team to build the Monster brand in the market.Key Responsibilities:Develop and execute trade marketing and...

  • Trade Marketing Executive

    hace 2 semanas


    Santiago, Metropolitana, Chile Monster Energy A tiempo completo

    Job Summary:The Trade Marketing Manager will oversee the development and implementation of trade marketing and promotions strategies for Monster Energy and all strategic brands across all channels. This role will be responsible for managing the trade marketing and promotions budget, tracking spend, and ensuring execution in Chile and Bolivia.Main...


  • Santiago, Metropolitana, Chile CL001 Marsh SA Corredores De Seguros A tiempo completo

    We are seeking a seasoned professional to join our Marketing & Communications team at Marsh McLennan in Santiago de Chile.This is a hybrid role requiring at least three days a week of office work, offering the opportunity to grow and scale a dynamic marketing team to build value across diverse clients and drive commercial growth for Marsh McLennan, Mercer,...

  • Trade Marketing Manager

    hace 4 semanas


    Santiago, Metropolitana, Chile Hasbro A tiempo completo

    At Hasbro, we're on a mission to entertain and connect generations of fans through the power of storytelling and play. We're seeking a talented Trade Marketing Manager to join our team and drive growth in our consumer products division.The ideal candidate will have a strong background in retail channel sales or trade marketing, with a proven track record of...


  • Santiago, Metropolitana, Chile Pluxee A tiempo completo

    Company OverviewPluxee is a global leader in employee benefits and engagement, operating in 31 countries. We help companies attract, engage, and retain top talent through our innovative solutions across Meal & Food, Wellbeing, Lifestyle, Reward & Recognition, and Public Benefits.We are driven by cutting-edge technology and a team of over 5,000 passionate...


  • Santiago, Metropolitana, Chile Lenovo A tiempo completo

    About the Role:As a Regional Marketing Coordinator for Lenovo Commercial Products, you will report directly to the Regional Marketing Director and be responsible for designing and executing marketing programs to support lead generation, brand awareness, customer advocacy, and sales team goals.Key Responsibilities:Develop and execute regional marketing...


  • Santiago, Metropolitana, Chile Monster Energy A tiempo completo

    Job OverviewWe are seeking a highly skilled Trade Marketing Manager to join our Monster Energy team in Chile & Bolivia.This is a fantastic opportunity for an experienced professional to lead and develop trade marketing strategies, manage promotional programs, and drive business growth in the region.The ideal candidate will have a strong understanding of the...


  • Santiago, Metropolitana, Chile MMC Corporate A tiempo completo

    Senior Marketing Strategist for the South Cone RegionWe are seeking an experienced marketing professional to lead our Marketing & Communications team in Santiago de Chile. This hybrid role requires working at least three days a week in the office and involves managing a dynamic team to build value across diverse client bases.The Country Marketing &...


  • Santiago, Metropolitana, Chile Mcxtend A tiempo completo

    Job DescriptionWe are seeking a highly skilled Marketing Manager to join our team in São Paulo-Brazil. The ideal candidate will be responsible for planning and executing local marketing and communications activities in the Latin American region, with a focus on expanding our presence.The successful candidate will work closely with our Sales team and be an...


  • Santiago, Metropolitana, Chile Connectingology A tiempo completo

    Descripción del PuestoLa empresa Connectingology busca un Líder de Trade Marketing apasionado y estratégico para impulsar nuestra estrategia de marketing con enfoque tanto estratégico como operativo. Este profesional estará a la vanguardia de nuestra estrategia comercial, impulsando la innovación y la disrupción en cada paso.ResponsabilidadesDiseñar...


  • Santiago, Metropolitana, Chile Michael Page Internacional Ltda A tiempo completo

    About the RoleWe are seeking a Senior Commercial Excellence Specialist to drive commercial excellence in our Care Enablement team and areas through efficiency and continuous improvement. This is an excellent opportunity for a results-driven professional to lead efficiency and continuous improvement activities, eliminating risk factors and potential...


  • Santiago, Metropolitana, Chile PepsiCo A tiempo completo

    About the RolePepsiCo is seeking a highly skilled and experienced Shopper Marketing and Merchandising Leader to join our team. As a key member of our organization, you will be responsible for leading the development and execution of shopper marketing and merchandising strategies across our portfolio of brands in Argentina.Key ResponsibilitiesDevelop and...


  • Santiago, Metropolitana, Chile Lenovo A tiempo completo

    About the RoleWe are seeking a highly motivated and experienced Regional Marketing Coordinator to join our Lenovo Commercial Products team.As a key member of our regional marketing team, you will be responsible for designing and executing marketing programs that drive lead generation, brand awareness, and customer advocacy.You will work closely with regional...

  • Marketing Manager

    hace 2 semanas


    Santiago, Metropolitana, Chile Hasbro A tiempo completo

    At Hasbro, we're driven by storytelling and play to create a world of wonder for our fans.We're seeking a skilled Trade Marketing Manager to partner with agencies and lead our business on different distribution points of sales in channels.This role will focus on accelerating growth through:Consolidating a new business modelDeveloping distribution channels...


  • Santiago, Metropolitana, Chile l'Oréal A tiempo completo

    About L'Oréal ChileWe are the world's #1 Beautytech company, leading the beauty industry for over 100 years. Our commitment to Diversity, Equity & Inclusion drives us to be a place where people of every ethnicity, social background, age, gender, religion, and sexual orientation can thrive.As a Trade Marketing Specialist in our Consumer Products Division,...


  • Santiago, Metropolitana, Chile Lenovo A tiempo completo

    About the RoleAs a Senior Marketing Strategist for Lenovo's Commercial Products in Latin America, you will play a crucial role in driving business growth and expansion in this vibrant region.The ideal candidate will be responsible for developing and executing regional marketing programs that align with Lenovo's global priorities and initiatives.You will work...


  • Santiago, Metropolitana, Chile PepsiCo A tiempo completo

    OverviewPepsiCo is looking for a talented Shopper Marketing and Merchandising Leader to join our team. As a key member of our organization, you will be responsible for developing and executing innovative marketing strategies to drive sales and grow our business.This role will require you to work closely with cross-functional teams to analyze market trends,...


  • Santiago, Metropolitana, Chile David Kennedy Recruitment A tiempo completo

    David Kennedy Recruitment Ltd is a leading recruitment agency providing innovative solutions for international companies across the globe. We are seeking a highly skilled Regional Managing Director to lead our LATAM operations and drive business growth.The ideal candidate will have a strong understanding of the forex industry, with a proven track record of...