Analyst; Finance Marketing
hace 6 meses
Our Purpose
We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a
culture of inclusion
for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team - one that makes better decisions, drives innovation and delivers better business results.
Title and Summary
Analyst; Finance Marketing
Who is Mastercard?
Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our
innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential.
As a company, we know that our success is driven by the skills, experience, integrity and mindset of the talent we hire. By building an inclusive, world-class culture, our employees have once-in-a-career opportunities to be a part of teams that have a greater impact on our community and our world. We invite you to join our team to find out how you too can start something priceless.
Overview
About the position
The IMC team in South LAC is looking for an IMC Finance Analyst that will overseas two main functions within the divisional team: Budgeting - Finance Marketing Planning and campaign / initiatives and marketing planning & business analysis.
Here’s a topline of the two functions:
- Marketing Budgeting and Finance Planning: Involves the management of A&M budget, and all aspects of it including annual budget management, quarterly closing, monthly accruals, variance analysis, spend management, and key monthly reporting to global and regional business partners.
- Marketing Planning and Business Analysis: Involves the strategic planning of annual marketing and communications plans, analyzing the main objectives and KPIs per campaign / initiative, providing quarterly and monthly business reports, delivering insightful insights and results to IMC and the business.
**Responsibilities**:
- Support all the South LAC division working closing with all clusters to ensure efficient and effective execution against key planning deliverables, including the annual budgeting cycle and quarterly performance reviews (A&M, Contra, MDFs, Marketing Incentives).
- Institute and maintain monthly and quarterly campaign / initiatives performance reporting, track and monitor progress, success and trends, and develop key metrics with the goal of generating actionable insights to aid in investment decisions, complement the planning process and support management performance reporting.
- Be the primary focal person for alignment with divisional, regional and corporate processes and outcomes associated with planning, budgeting, and performance reviews.
- Interface with local management and key stakeholders in the LAC regional team to support the financial analysis needed for strategic initiatives and regular business activities.
- Ensure alignment of local/divisional processes with regional and corporate, consolidate outcomes during the budgeting and quarterly performance review cycles, preparing comprehensive briefing materials and analysis as needed for the head of marketing and communications.
- Serve as the primary person in the marketing and communications team responsible for alignment of financial metrics and execution of strategic and regular business activities, by working collaboratively with local, divisional and regional business partners.
- Institute and maintain monthly and quarterly performance reporting, track and monitor progress, success, and trends, and develop key metrics with the goal of generating actionable insights to aid in investment decisions, complement the planning process and support management performance reporting.
- Determines parameters for marketing solution presentations and reports; reviews presentation materials and guides own team in development.
- Provides direction and coordinates deliverables with vendors (e.g., agencies, film production, etc.)
- Develop financial models and analysis to support business strategies, including incremental investment justification and prioritization, market, and opportunity sizing.
- Cascade regional marketing finance policies and enforce local/divisional policies and procedures.
- Champion the compliance principles for the marketing-comms function in South LAC.
All About You
- Strong knowledge in the area of payments.
- Business judgment with advanced
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