Product Marketing Coordinator

hace 1 semana

Santiago de Chile General Motors A tiempo completo

**Hybrid**: This position requires an employee to be on site 3 times per week (Tuesday, Wednesday and Thursday) **Product Marketing Coordinator (Chile & Bolivia)** **What you will do/Responsibilities**: - Build and Support short/mid-term strategies for product lines: content, trim levels, configurations, price, mix and volume, color palettes, special series - Define and monitor the 360° product strategy (sales performance, training, CRM, Advertisement, Distribution, Price, Test drive, etc.) - Create product communication brief together with Communication team - Collaborate in the development of long-term strategies along with Product Planning area - Define tactical market research to get ad-hoc insights from customers. - Ensure strategies are aligned with the Dealers Product Committee. - Ensure flawless and impactful launches - Participate in global strategies with Product Global Marketing - Ensure delivery of support materials for new releases: MEV’s, S&O’s, Sales Package - Lead launch Go-to-Market Strategy - Support product events together with VSSM, PR and MKT Planning. - Building materials for the gates of GVDP VSSM (MVR, MLR, MLA). - Reflect product updates or needs on PCCRs - Develop and support TOP leadership presentations - Support and integrate work with GMSA Product Marketing team **Additional Job Description**: **Required Qualifications**: - Education: Bachelor's degree in Business Administration, Marketing, Engineer, or related Careers. - +2 years of previous experience in similar positions (in Product, Planning, Marketing or Sales). - Microsoft Office: intermediate level. - English: advanced level. - Availability to work in Ciudad Empresarial, Santiago, Chile, in a hybrid regime (3 times per week in person = Tuesday, Wednesday and Thursday). - TOP Strengths: Action Oriented; Customer Focus; Dealing with ambiguity;Learning on the Fly; Peer Relationships and Presentations Skills. **Preferred qualifications**: - Postgraduate: MBA with focus Marketing will be a differential - Active Driver´s licence. - Knowledge of Portuguese (desirable). - Knowledge of Data Tools/PowerBI (desirable). **For this position, relocation/transfer assistance will not be available.** **IMPORTANT: To view the full job description, use your Workday system in English.** LI-BSC115 **About GM**: Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all. **Why Join Us**: We believe we all must make a choice every day - individually and collectively - to drive meaningful change through our words, our deeds and our culture. Every day, we want every employee to feel they belong to one General Motors team. **Non-Discrimination and Equal Employment Opportunities**: General Motors is committed to being a workplace that is not only free of unlawful discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that providing an inclusive workplace creates an environment in which our employees can thrive and develop better products for our customers. **Accommodations**:

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