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E-commerce Business Analyst
hace 11 horas
Descripción de la empresa
H&M is on a journey to again become a truly customer-centric company. Building on our passion for the customer, we are upgrading the shopping experience and taking it to the next level. We´re changing our ways of working to offer our customers a seamless personalized shopping experience on their own terms - where they want, when they want. This means that we will put omni at the core of our business and accelerate to improve our omni customer experience.
Descripción del empleo
As **E-Commerce Business Analyst & Web** you contribute to added customer value, a strong brand and increased sales by supporting and ensuring customer experience and day-to-day operations for e-commerce in the region
Plan, forecast and follow up on selling in sales market together with commercial leads and sales market management.
Key analyst in the team driving insights and connecting customer, sales, web analytics and logistics-data to optimize decisions. You provide the needs of enhanced data from white label partner through the technical lead.
You provide input to regional team for your market about e-com, traffic, targets, customer needs and shopping behavior
**Some of your responsabilities are**:
- Identify opportunities and threats for your sales markets based on biggest sales/customer impact and drive towards the team.
- Follow up on total sales market reduction strategy based on the regional strategy to optimise profitable short and long-term selling and customer growth
- Set sales plan together with E-com Commercial manager on Sales, pcs/order and avg price on weekly and daily level. In collaboration with merchandising
- Collaborate with technical lead & White label partner to become more sophisticated & automated in our analytics
- Identify opportunities to strengthen SEO, in collaboration with Digital Media Specialist
- Create templates and tools to optimize daily operations & follow ups in the team
**Requisitos**:
**Your Experience**:
- 2+ years of E-commerce experience
- Experience within fast moving consumer goods
- Meriting with competence within omni ways of working
Your Skills:
- Proven E-commerce knowledge
- Strong analytical profile which can transfer complex analysis into easily actionable insights to all relevant stakeholders
- Sales driven and have a strong commercial awareness, salesmanship for day-to-day optimization of site and product performance
- Strong communication skills and **_fluent in English_**, both written and spoken
- Able to work independently and be self-motivated while still working within a team environment and fostering a strong team collaboration
- IT System understanding and competence
Información adicional
