Marketing Specialist

hace 3 días

Santiago de Chile Hexagon PPM A tiempo completo

**Responsibilities**:
**Hexagon PPM has a great opportunity for an enthusiastic and creative Marketing Analyst to work in our office in Santiago, Chile**
- Support in digital marketing campaigns, including execution and monitoring the Inbound Marketing strategy for lead generation and qualification (B2B).
- Creation of automated marketing flows, knowledge in Salesforce is a differential.
- Support in the management of digital channels, such as website and social medias, in addition to track paid media campaigns.
- Management of the marketing funnel process, tracking and proposing improvements to increase the results.
- Relationship with internal and external customers to support the creation of diverse content, such as articles, posts, webinars, etc., for all stages of the marketing funnel.
- Coordinating trade shows and events activities across the South America region
- Be a Hexagon ambassador showing a deep understanding of our products and translate it into simple business terms.
- Keep updated on trends in the industry and marketing developments

Qualifications:
Education

Marketing or Business Administration degree

Languages: Advanced English
- Lead generation or marketing background.
- Ability to navigate corporate structures to identify decision makers.
- Strong interpersonal, analytical, written and verbal communication skills.
- Ability to initiate conversation and communication in a polite and engaging manner.
- Mastery of web presentation tools and calendar scheduling for appointments and presentations.
- Proven results-oriented lead generation skills.
- Self-motivated and ambitious, able to handle projects with mínimal direction.
- Professional demeanor.
- Knowledge of a CRM system and LinkedIn Campaign Manager is a plus.
- Uses and presents information effectively to persuade others.
- Drive for achieving results and winning business.
- High level of resilience and persistence.

Other:
Drive: Self-starter, street smart with excellent influence, persuasion & motivation skills.

Business Acumen: quickly assimilate, then navigate a variety of B2B organizations, their structures & workflows.

Team Spirit: Much of the work is highly collaborative & cross functional.

Charisma: To earn support, trust and develop long-term partnerships.

Success: Within B2B sales development; complex technology industries.

Account-based selling and buyer-centric messaging experience is a plus

**#LI-PB1

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