Shopper Marketing and Merchandising Leader

hace 1 semana


Santiago, Metropolitana, Chile PepsiCo A tiempo completo
About the Role

PepsiCo is seeking a highly skilled and experienced Shopper Marketing and Merchandising Leader to join our team. As a key member of our organization, you will be responsible for leading the development and execution of shopper marketing and merchandising strategies across our portfolio of brands in Argentina.

Key Responsibilities
  • Develop and implement shopper marketing and merchandising strategies to drive sales growth and market share.
  • Lead cross-functional teams to design and execute innovative campaigns, seasonalities, and promotions.
  • Manage the trade promotions budget and A&M investments to ensure optimal ROI.
  • Collaborate with sales, marketing, and finance teams to align strategies and drive business results.
  • Develop and maintain strong relationships with key stakeholders, including GMs, Finance Managers, Marketing Managers, and CCO Managers.
Requirements
  • Bachelor's degree in Business, Marketing, or a related field.
  • Proven experience in shopper marketing and merchandising, with a strong track record of driving sales growth and market share.
  • Excellent leadership and communication skills, with the ability to influence and collaborate with cross-functional teams.
  • Strong analytical and problem-solving skills, with the ability to drive business results through data-driven insights.
  • Knowledge of sales channels, business structure, and goals, with the ability to develop and implement effective strategies.
What We Offer

PepsiCo offers a dynamic and inclusive work environment, with opportunities for growth and development. We provide a comprehensive benefits package, including health insurance, retirement plans, and employee assistance programs. We also offer flexible work arrangements, including remote work options and flexible hours.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a workforce and innovation for the organization.



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