Latin America Brand Marketing Director

hace 7 días


Santiago, Metropolitana, Chile Levi Strauss A tiempo completo

Job Description:

The Senior Brand Manager for the LATAM region will oversee the development and execution of brand strategies that align with Levi's global vision.

Main Responsibilities:

  1. Develop and execute the LATAM brand strategy, ensuring alignment with the global brand vision and marketing goals.
  2. Lead cross-functional teams to develop integrated marketing campaigns across multiple channels, including digital, social, and traditional media.
  3. Analyze market trends and consumer insights to identify opportunities and inform marketing strategies.
  4. Manage and mentor a team of marketing professionals to develop their skills and drive performance.
  5. Collaborate with key stakeholders to manage budgets, timelines, and resources for brand campaigns.
  6. Develop and maintain strong relationships with external partners, including agencies, vendors, and influencers.
  7. Evaluate all proposals pertaining to creative, brand sponsorships, and tactical opportunities.
  8. Ensure that all brand messaging and creative assets are consistent with brand guidelines and align with global standards.

Requirements:

  • Bachelor's degree in marketing, business administration, or related field.
  • At least 6 years of experience in brand management, preferably with a focus on LATAM markets.
  • Experience leading cross-functional teams and managing direct reports.
  • Proven track record of developing and executing successful brand campaigns that drive revenue growth and brand awareness.
  • Strong analytical skills with the ability to translate consumer insights into actionable marketing strategies.
  • Fluent in English and Spanish; Portuguese proficiency is a plus.


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