Paid Media Specialist

Paid Media Specialist Join Ottomatik.io and apply for the Paid Media Specialist role. Note to Applicants Eligibility: Open to candidates residing in Latin America. Application Language: Please submit your CV in English. Applications in other languages will not be considered. Professional Presentation: We encourage you to include a Loom video in the application form. While optional, candidates who provide a video presentation will receive priority. LinkedIn Update: If hired, you may be asked to update your LinkedIn profile. Company Overview Our US‑based client is a dynamic and innovative digital marketing agency specializing in SEO and Paid Ads advertising. As they scale from startup to industry leader, they are building the operational infrastructure that will support the next phase of growth, from managing hundreds of clients to thousands. We seek an experienced agency professional who understands the fast‑paced, client‑focused nature of digital marketing agencies and can immediately contribute to our Paid Ads campaigns with minimal training. We offer a fully remote work environment with team members across multiple time zones and significant growth opportunities. As the company continues to serve as the parent company pursuing additional strategic acquisitions around the world, we are looking for the right people to join us on this exciting growth journey. Our values‑driven culture champions Ownership, Continuous Improvement, Adaptability, and Drive, while fostering an inclusive team environment that encourages diverse perspectives and collaboration, and clear advancement pathways for high performers. Team Summary: You’ll join the company’s production team—a sharp, execution‑driven crew where lead generation is the heartbeat of everything we do. Every day brings a new challenge, and every task demands precision. Our clients trust us to manage campaigns that drive real revenue, so accuracy, strategy, and flawless implementation aren’t optional—they’re the job. Responsibilities Plan, launch, optimize, and scale paid media campaigns for a diverse portfolio of clients, primarily in lead‑generation focused industries. Campaign Setup & Management: Launch and manage Paid Ads campaigns across Google Ads and Meta platforms, support additional platforms as needed (Bing Ads, TikTok Ads, Programmatic). Optimization & Performance Improvement: Continuously optimize campaigns to hit performance targets and maximize ROI, analyze performance trends and proactively implement improvements. Troubleshooting & Quality Control: Identify and resolve tracking, performance, and delivery issues efficiently; ensure campaigns run smoothly with minimal downtime or data gaps. Tracking & Attribution: Implement and manage tracking using Google Analytics (GA4), Google Tag Manager (GTM), Google Search Console (GSC); integrate Zapier workflows for CRM and lead tracking; set up and manage CallRail tracking. Reporting & Insights: Generate clear, actionable performance reports; provide insights and recommendations to improve campaign outcomes; help the team understand why a campaign is performing and how we scale it. Required Qualifications +2 years of experience in a marketing agency environment. Proven experience managing and optimizing Google Ads campaigns. Experience with other Paid Ads platforms (e.g., Bing Ads, Facebook Ads, Programmatic). Familiarity with Google Analytics, Google Tag Manager, and other tracking tools. Strong analytical skills with a data‑driven approach to decision‑making. Excellent written and verbal communication skills. Ability to work independently in a remote setting while collaborating effectively within a team. Detail‑oriented with a focus on delivering high‑quality work. Preferred Skills (Not Required) Google Ads Certification. Google Tag Manager Certification. Meta Certification. Call tracking experience. Schedule & Compensation Schedule: Monday to Friday, 8 AM – 5 PM CST. Salary range: $1,500 – $2,000 USD/month. Perks: 10 days of PTO per year + 10‑12 US Holidays (TBD by the company). Application Process Interested candidates should submit their resume along with the video introduction required (in this form). Candidates who advance will be required to complete a skills assessment; assessment guidelines (camera on, full‑screen mode) will apply. Send us your resume Referrals increase your chances of interviewing at Ottomatik.io by 2×. #J-18808-Ljbffr