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Manager, Measurement Insights & Enablement Mastercard is a global technology company in the payments industry. Our mission is to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. We are looking for passionate and talented professionals, who share our vision for data-driven marketing products to join us and take a leading role in shaping the growth of our team. The Manager, Measurement Insights & Enablement, will scale our measurement capabilities and leverage the insights to improve campaign performance and drive sales enablement efforts in support of the continued growth of the business. Key Responsibilities Scale our Marketing results measurement capabilities and governance across LAC Build methodologies, materials, and case studies to enhance measurement findings for future Marketing deliveries and sales enablement Manage LAC region-wide deliverables related to scaling and embedding measurement insights into the sales and delivery of all engagements Leverage insights for external sales enablement, including cross-campaign best practices, case studies, and customer campaign recommendations Collect feedback on ways to improve the analytical framework and objective measurement strategies for marketing products & services Scale the adoption of the measurement tools and seek opportunities for improvement in the process Develop and communicate content to a wide variety of stakeholders that demonstrates the value of marketing services in driving better performance Build processes to scale volume of measurement execution for marketing engagements via standardized strategies & models, building dashboards, etc. Partner with Data Strategy and Privacy teams to ensure data uses align with Mastercard policies and principles for Data Responsibility Ensure full compliance with legal, regulatory, and data privacy requirements for all initiatives All About You Track record in client management, cross-team functionality, data analysis, and marketing strategy Strong communication skills – able to convey market strategy and insights strategically to different audiences Strong analytical acumen and appreciation for the power of data Entrepreneurial mindset, with a deep understanding of payments Excellent influencing skills – proven track record of driving adoption of data-driven recommendations and articulating technical outputs to non-technical audiences Experienced in Excel or other data analysis software – demonstrated track record of analysis experience and quantitative insights Experienced in Powerpoint or presentation software – comfortable building marketing content and presentation stories Strong understanding and fluency in marketing sciences: proven ability to leverage technical expertise to optimize business performance Collaborative & highly relationship-oriented Curious and self-motivated; acts with a sense of urgency and thrives in a fast-paced environment Strong Project Management skills Global mindset – ability to be an effective & empathetic partner across regions/cultures Corporate Security Responsibility All activities involving access to Mastercard assets, information, and networks come with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must: Abide by Mastercard’s security policies and practices Ensure the confidentiality and integrity of the information being accessed Report any suspected information security violation or breach Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines #J-18808-Ljbffr
