Product Marketing Specialist
hace 3 semanas
At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.
Implements product marketing strategies in line with global product strategy in assigned area to meet business objectives. Implements marketing activities and supports Sales organization in driving sales and services for their respective products.
This is a position with global grade13
This position reports toProduct Marketing Manager
Your responsibilities- Develop strategies, customers and products.
- Development of the business model and commercialization of the residential panel line in the infrastructure and residential segment.
- Product development, price positioning, and commercial support to the market (technical-commercial).
- Implements the product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.
- Coordinates market analyses with the Sales team and defines appropriate forecasts and plans related to product marketing.
- Executes annual marketing plan in collaboration with relevant division and/or product groups.
- Bachelor's Degree Electrical Engineering, Architecture or Equivalent.
- 4-5 years of experience working in similar position.
- Knowledge and experience in marketing for residential products and solutions.
- Knowledge of low voltage electrical products, focused on residential products.
- Working experience associated with retail (retail oriented electrical products).
- Availability to travel (50%-50%).
- Customer focus; a collaborative and curious mindset; caring and courageous approach towards our customers (internal and external) and self-driven personality.
- Intermediate level of English and native Spanish.
We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website
Work model: hybrid #LI-hybrid
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