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Content Management Lead

hace 3 meses

Santiago, Metropolitana, Chile GSK A tiempo completo

Site Name:
Chile - Santiago Metropolitan Region - Santiago

Posted Date:
May

  • Job Description


As a Content Management lead, you are expected to engage the markets strategically and implement best quality portfolio marketing programs and/or materials and deliver high quality promotional materials in line with the portfolio strategy and local market needs across multichannel in Chile.


Your Responsibilities:

This role gives YOU the opportunity to lead key activities to progress YOUR career, the main of these are:

  • Understand Products/Therapy Area (TA) strategy and local market and regulatory requirements in order to select, customize and share global content to markets and portfolio sets for Globally Supported brands.
  • Work with markets to ensure alignment with Global content strategies and manage content complexity and adaptation as per local needs
  • Provide insights and propose solutions and identification of gaps in global content and/or channels.
  • Develop Content plan and finalize forecasting for all global content selected for localization.
  • Tracking progress and execution of E2E (end to end) campaigns as per the plan with the use of analytics.
  • Our COMS area is a sustainable, efficient, customer centric one stop solution, providing opportunities to accelerate growth through delivery of personalized, connected, integrated, data driven campaigns for better customer experience and business outcome._

Why you?

Basic Qualifications:

We are looking for professionals with these characteristics to achieve our goals:

  • Bachelor's degree in Chemistry, Pharmacy, Marketing, Business Administration, Industrial Engineering, Industrial Design.
  • 23 years of experience in Marketing and campaign development.
  • Familiarity/ experience with copy approval process and proficient in leading and engaging crossfunctional stakeholders for collaborations.
  • Excellent communication and customer engagement skills.
  • Written and spoken fluency in Spanish and English is required.
  • Omnichannel or digital marketing experience will be a plus
  • Strong operational and execution skills with project management capabilities


GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive.

Getting ahead means preventing disease as well as treating it, and we aim to positively impact the health of 2.5 billion people by the end of 2030.

Our success absolutely depends on our people.

While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive.

We want GSK to be a workplace where everyone can feel a sense of belonging and thrive as set out in our Equal and Inclusive Treatment of Employees policy.

We're committed to being more proactive at all levels so that our workforce reflects the communities we work and hire in, and our GSK leadership reflects our GSK workforce.

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