Amazon Launch and Growth Specialist

Work Schedule:
Monday to Friday, 10AM to 6PM Pacific Standard Time

Salary Range: $1000 - $1200

Key Responsibilities:

1. Launch Execution

• Coordinate the development of creative assets, including imagery and content, to support product launches.
• Conduct comprehensive research to determine product positioning and identify unique selling points for listings and advertising campaigns.
• Develop and implement effective keyword strategies, collaborating closely with the PPC team to optimize keyword rankings.
• Execute review generation strategies to maintain high ratings for product listings.
• Contribute to product ideation and validate niche opportunities through thorough market research.
• Track and analyze data to evaluate launch performance and identify areas for improvement.

2. Continuous Split-testing & Innovation

• Proactively test new strategies with each launch to stay ahead of competitors and enhance overall performance.
• Conduct ongoing research on competitors and the Amazon marketplace to identify emerging trends and opportunities.

3. Launch List Management

• Create and manage launch lead lists, including tasks related to Meta Ads and email list nurturing.
• Cultivate an engaged list of active consumers eagerly awaiting our next new product launch.

4. Support to Brand Manager

• Serve as a key support resource to the Brand Manager, assisting with various initiatives and projects.
• Provide assistance with legacy product relaunches and conduct imagery testing as required.
• Handle Amazon backend flat files and cases to ensure smooth operational processes.

Requirements

• Excellent organizational skills, with the ability to manage multiple tasks simultaneously.
• Proactive approach to learning new skills and technologies.
• Strong communication and interpersonal skills.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Possesses a competitive spirit and demonstrates a drive for continuous improvement.
• Experience with / Interest in Selling on Amazon, Meta Ads, and Email & SMS Marketing is a Plus.

Benefits

Home-based