Manager Analytics Implementation
hace 14 horas
JOB REQUISITION
Manager Analytics Implementation
LOCATION
SAN RAMON
Robert Half is seeking a Analytics Implementation Manager who leads a team that owns the measurement infrastructure for Robert Half’s Global Marketing Analytics team. They will work closely with the Sr. Manager, Measurement Strategy & Activation to ensure the right measurement stack and strategy is in place. This role manages and directs a team of analyst(s) focused on: 1) implementation, customization, and automation of data collection processes; 2) collaboration with IT to enable end-to-end (from first contact to revenue) marketing data tracking solutions; 3) development of technical system documentation; 4) evolution and articulation of global measurement strategy and planning.
Specific responsibilities include:
Solutions Implementation and Management
Leads initiatives focused on implementation, customization, automation of data collection processes. Develops cohesive measurement strategies and planning that ensuring our data collection aligns to department priorities. Recommends processes for integrating platforms ensuring free flow marketing data between systems. Directs reports and vendors in execution of product road map ensuring strategic objectives are met and solutions are future proofed.
Team Management and Training
Recruit, train and manage three or more analysts on the Analytics Implementation team. Train and instruct direct reports on technology best practices and methods. Recommends educational training opportunities to ensure right mix of technical skill sets. Direct reports and prioritize initiatives daily to ensure alignment with overarching team goals.
Technology Research and Recommendations
Provides Marketing Analytics infrastructure and process gap analysis and recommendations. Conducts research on state of the art in Marketing Analytics technology. Recommends new processes to improve effectiveness and efficiency of data collection and platform integration. Works closely with Sr. Manager, Measurement Strategy & Activation to transform business requirements into an actionable product roadmap
Qualifications:
- Bachelor’s Degree in Computer Science, Information Systems or related course of study required or equivalent work experience. Related Master’s Degree a plus- 5+ years working in analytics, including experience working with tag management systems implementing advertising and tracking pixels, 3+ years digital analytics development experience, 1+ year managing a team of analysts / developers- Excellent understanding of JavaScript, HTML, jQuery, JSON, and DOM manipulation, strong tag management skills, excellent understanding of cloud-based information systems, solid debugging and troubleshooting skills, strong understanding of marketing technology (Martech) landscape, experience leveraging APIs for reporting automation. Additional Preferred Skills: Tealium implementation experience (highly preferred). Knowledge of Google Big Query, Node.js, CSS, Python, Domo, machine learning concepts.- Excellent communications skills - must be able to explain complex technology solutions in ways that are understandable and actionable to vendors and marketing program owners, at Sr Manager levels. Must also be able to clearly articulate both strategic direction, and tactical actions to Senior Manager Levels, IT team, and marketing stakeholders. Detail oriented with strong analytical ability. Must be able to clearly work with marketing program owners to determine business needs and requirements and then translate that into technical requirements for direct reports and vendors. Aptitude for managing a team that supports multiple complex, concurrent initiatives. Demonstrated skill at transforming business requirements into actionable product roadmaps. Ability to set team priorities and guide direct reports based on high level direction of Sr. Manager, Global Marketing Analytics.
At Robert Half, there’s more to us than what we do. Learn about our values and what it’s like to work for the largest specialized staffing firm in the world at our San Ramon, California, Corporate Services office. Take a look at
Robert Half International Inc. is an Equal Opportunity Employer. M/F/Disability/Veteran
As part of Robert Half’s Corporate Services facility employment process, any offer of employment is contingent upon successful completion of a background check.
or call 1.855.744.6947 for assistance.-
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JOB LOCATION
CA SAN RAMON CORP
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