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Marketing Account Manager
hace 3 semanas
Robert Half is seeking a Marketing Account Manager to join the Marketing Enablement team and develop content and programs specifically for our consulting/managed solutions, executive search and strategic accounts divisions. The Marketing Account Manager will be the main point of contact with business stakeholders and be responsible for coordinating within the larger marketing and communications departments to communicate plans, programs and outcomes with these divisions. The Marketing Account Manager will also be responsible for developing all one-to-one customer-facing materials with the goal of helping senior business development reps from these divisions generate stronger relationships and more revenue with each customer. The Marketing Account Manager will report to the Senior Marketing Manager.
Specific responsibilities include:
- Act as liaison for the marketing department with the business stakeholders, including intake of requests, fielding questions and coordinating regular meetings.
- Build strategic programs for the sales staff that align with marketing goals and help reach our business objectives.
- Partner with executive leadership to identify, prioritize and design field campaigns and tools to capitalize on new or existing opportunities to grow the business, whether through sales playbooks, industry-specific campaigns, etc.
- Educate business stakeholders on marketing strategies, outcomes and future plans and via QBRs.
- Keep collateral content updated, inclusive of messaging updates and brand refreshes.
- Keep the one-to-one marketing materials and landing pages on the intranet up-to-date and accurate.
- Bachelor’s degree required with 6+ years of marketing experience.
- Experience in B2B marketing required, with specific experience in consulting services or complex service models a plus.
- Knowledgeable about all marketing functions and how they work together.
- Excellent written and oral communication skills required as this role involves a great deal of copywriting, both internally and externally.
The typical salary range for this position is $74,000 to $110,000. The salary is negotiable depending upon experience and location. The position is eligible for a discretionary annual bonus.
Robert Half International Inc. is an Equal Opportunity Employer. M/F/Disability/Veteran
As part of Robert Half’s Corporate Services facility employment process, any offer of employment is contingent upon successful completion of a background check.
or call 1.855.744.6947 for assistance.-
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