Brand Manager

**Brand Manager**:
We are looking for a strong leader to continue developing and growing the FemCare business in South Latam for Daily Intimate Care.

**About the Role**:
This role is the responsible for Feminine Care (Nosotras Brand) in Chile.

We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk?

**What You Will Do**:
You will be responsible for the development of the Daily Intimate Care in South Latam. This is a regional position for this Business.
- Lead the development and execution of 360° brand campaigns (ATL, digital, PR, shopper) aligned with brand purpose and strategic objectives.
- Monitor brand health KPIs (awareness, consideration, NPS) and activate insights into brand plans.
- Identify and validate local innovation opportunities, ensuring alignment with regional funnel and successful implementation.
- Manage the local portfolio architecture, including SKU rationalization and pricing strategy in collaboration with Finance.
- Drive the marketing input in the S&OP process, building bottom-up forecasts and identifying risks and corrective actions.
- Ensure strong presence and performance in ecommerce and D2C channels through optimized content and assortment.
- Own the brand P&L, being responsible for Volume, NS and driving profitability through pricing, mix, promotional efficiency, and ROI optimization.
- Collaborate with cross-functional teams (Finance, Trade, Sales, Supply) to ensure financial and strategic coherence.
- Foster a culture of collaboration, empowerment, and continuous learning within the team.
- Track and report on key performance indicators including SOM, brand equity, innovation success, and campaign ROI.

**Who You Are**:

- Minimum 5 years of experience in marketing, leading cross-functional projects or teams.
- Proven track record in brand management, including campaign development, innovation, and portfolio strategy.
- Strong analytical and strategic thinking skills, with the ability to translate insights into actionable plans.
- Experience managing P&L and driving profitability through pricing, mix, and promotional efficiency.
- Comfortable working in dynamic, cross-functional, and multicultural environments.
- Excellent communication and influencing skills across different levels of the organization.
- Solid understanding of ecommerce and digital marketing KPIs, with the ability to challenge and support channel strategies.
- Strong collaboration mindset and ability to foster a culture of empowerment and learning.
- Fluent in English (written and spoken).
- Proficient in Microsoft Office tools (Excel, PowerPoint, Word, Outlook).

**What We Can Offer You**:
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us

**Location**:
Lampa. Santiago de Chile

**Application End Date**:
29 sept 2025
**Job Requisition ID**:Essity256701