Content Marketing Manager

**Build your future with Sovos.**

If you are looking for an opportunity where career-minded professionals can achieve success while bringing their best and whole selves to work each day, Sovos may be the company you have been looking for. Employees at Sovos operate on the leading edge of digital technology while working to improve lives and the communities in which we live and work. When we say Solve Tax for Good, we mean For Good in every sense of the word. Our organizational commitment is to provide a place where employees can thrive and progress in their careers while having the support behind them that only a global company can offer.

Sound like this might be the opportunity you have been looking for?

It’s not about what you have done somewhere else, it’s all about what you are capable of doing here.

**The Work You’ll Do**:
The Content Marketing Manager is responsible for shaping and implementing a successful content strategy that supports brand reputation and demand generation goals for Sovos in its Financial Services and Insurance industries. The Content Marketing Manager helps Sovos maintain its position as a thought leader and support marketing programs with an “always on” content strategy that ensures audience-centric content is available through a mix of channels that maximizes engagement and delivers measurable results.
- What are my responsibilities going to be, more specifically?_
- Support assigned content strategy development with research and information gathering on audience challenges and needs, interactions and asset preferences
- Champion the voice of the customer and other target audiences, delivering engaging and relevant content that effectively engages that audience with brand-appropriate narratives.
- Develop content marketing initiatives leveraging industry trends, corporate brand, and solution value propositions that drives traffic, engagement, and marketing qualified leads and delivers sales pipeline.
- Support product marketing and marketing programs by writing and editing a variety of asset types, including blog and social media copy, bylined articles, white papers, website content, video scripts, sales enablement materials, product data sheets, case studies, brochures, infographic copy, demo scripts, and demand creation copy
- Manage editorial calendar that aligns with marketing campaign themes and goals
- Collaborate across functions to deliver an effective content marketing strategy and editorial plan to meet the business objectives
- Manage, contribute and publish on social channels
- Manage content lifecycle workflow from creation through approvals, editing, publishing/activation, measurement, curation and maintenance
- Contribute to search engine optimization (SEO) and search engine marketing (SEM) initiatives with keyword prioritization based on input from key stakeholders
- Provide and report on content measurement using a combination of web analytic tools, marketing automation, content management systems and social media management tools
- Uncover and develop ways to scale content strategy in order to get the highest delivery out of each piece being created

**What We Need From You**:

- Track record of clear, successful communications on complex topics
- Creative and innovative thinker with the ability to take complex topics and distill into unique, data-driven and actionable content
- Fast learner with the ability to understand new technologies and implement process changes
- Ability to work in a fast-paced, distributed team environment
- Detail oriented with proven time management skits
- Understanding of SEO, content categorization and structure, content development, distribution and measurement
- Experience developing and managing editorial calendars and organization workflows
- Project management skills and understanding of how to manage the priorities of multiple stakeholders and lines of business
- Strong knowledge of an enterprise B2B marketing with experience marketing
- Ability to analyze and present performance data on content and content distribution

**What Does Sovos Offer You?**
- The tools to enhance your life - because we want you to enjoy your life outside of work_
- Yearly performance reviews
- Continuing opportunities for further Learning & Development
- Progressive Wellness Program
- A chance to work with talented and passionate people in a rewarding and values-driven environment
- Visit our careers page to learn more

Sovos is an equal opportunity employer committed to providing an environment that celebrates diversity and where equal employment opportunities are available to all applicants and employees. We do not discriminate against race, color, religions, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic provided by law. At Sovos, all employees are encouraged to bring their whole selves to work.

**Company Background