Field Marketing Specialist

**Build your future with Sovos.**

If you are looking for an opportunity where career-minded professionals can achieve success while bringing their best and whole selves to work each day, Sovos may be the company you have been looking for. Employees at Sovos operate on the leading edge of digital technology while working to improve lives and the communities in which we live and work. When we say Solve Tax for Good, we mean For Good in every sense of the word. Our organizational commitment is to provide a place where employees can thrive and progress in their careers while having the support behind them that only a global company can offer.

Sound like this might be the opportunity you have been looking for?

It’s not about what you have done somewhere else, it’s all about what you are capable of doing here.

**The Work You’ll Do**:
The field marketing specialist is the primary driver to execute integrated marketing campaigns that support the various business goals identified during annual operating plans (AOP). This role is responsible for ideating, facilitating creation and execute campaigns that drive growth (demand generation) expansion (upsell), promote customer retention, and increase brand recognition/awareness for line of business.
- Note: Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time._
- What will you specifically do when you start?_
- Develop and Drive end to end integrated multi touch, multi-channel campaign execution for demand generation, upsell and customer retention using marketing tools available and partnering closely with the brand marketing team
- Manage events strategy for the line of business: identify and assist in execution of hosted and sponsored events in collaboration with the events and ensure there is a cohesive pre-event, at-event, and post-event strategy to increase engagement and response rates
- Develop and implement target account strategy to support account-based selling to promote upsell as well as customer retention
- Partner with your manager to track budgets, Forecast, measure, analyze, and report on impact of programs executed
- Proactively engage with the direct and indirect sales teams to coordinate, communicate, and optimize the impact of marketing activities
- Develop a strong understanding of the digital landscape and execute tactics and activations that help improve SEO for LOB as well as partner with brand marketing teams to launch digital campaigns
- Assist the team in integrating marketing functions from mergers and acquisitions as needed as the business continues to grow
- Develop a deep understanding of Sovos’s sales cycle and how to identify opportunities to maximize demand creation, pipeline contribution and sales opportunity acceleration

**What We Need From You**
- Familiar with a variety of marketing concepts, practices, and procedures.
- Relies on experience and judgment to plan and accomplish goals.
- Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements

**What Does Sovos Offer You?**
- The tools to grow your career both personally and professionally:_

Did you know that over 30% of our employees earned a promotion or job change In FY2020? That can happen because growth Is serious business here at Sovos, and we have the programs In place to make sure of it, including:

- Mentoring Programs
- Management Bootcamps and Development Trainings
- Yearly performance reviews where compensation and performance are assessed and rewarded generously
- Clear paths for growth within our roles (but we know that career development can be like a spider web, not a ladder - we give you the tools to move outside of your career as well)

**Company Background