Salesforce GTM Engineer

Front is the leading AI-powered customer service platform built for collaboration. Front brings core support channels into a modern, intuitive workspace where teams can collaborate on requests, automate manual processes, and delight customers across their entire lifecycle. Front's flexible workflows, AI features, and customer intelligence provide the efficiency and insights to keep entire organizations customer-first, every day. More than 9,000 of the most innovative companies worldwide including CultureAmp, HootSuite, and Y Combinator use Front to deliver five-star service at scale.

Backed by Sequoia Capital and Salesforce Ventures, Front has raised $204M from leading venture capital firms and independent investors including top executives at Atlassian, Okta, Qualtrics, Zoom, and PagerDuty. Front has received numerous Great Place to Work accolades, including Built In's 100 Best Midsize Places to Work in SF 2025, Top Places to Work by USA Today 2025, Y Combinator's list of Top Companies in 2023, #4 on Fortune's Best Workplaces in the Bay Area ,Inc. Magazine's 2022 Best Workplaces list, and Forbes Best Startup Employers 2022 List.

We are seeking a GTM Engineer with expertise in Partner Relationship Management (PRM) and Salesforce Experience Cloud to join our GTM Systems team. You will be responsible for building the technical infrastructure that allows our partners (Resellers, Referral Partners, and Alliances) to interact with our business seamlessly.

What will you be doing?

Partner Portal & Experience Cloud Ownership

• Build and maintain the PRM site for partners.

• Configure Partner Lead Distribution and Deal Registration workflows to prevent channel conflict with direct sales.

• Manage Partner Tiering logic (e.g., Gold/Silver/Bronze) and automated benefit assignments.

• Optimize the partner user interface (UI) to ensure a frictionless experience for external users.

• Manage partner onboarding/offboarding

Partner-Specific CPQ & Commissioning

• Collaborate with the CPQ Engineer to extend Product Bundles and Pricing to the partner portal.

• Build and maintain Partner Commission/Incentive tracking systems within Salesforce.

• Manage visibility rules (Sharing Sets/Sharing Groups) to ensure partners only see their own data and relevant collateral.

Integration & Automation

• Integrate the Partner Ecosystem with external tools (e.g., Learning Management Systems like Docebo, or Partner Marketing tools like Allbound/Impartner).

• Develop custom LWC and Flows to automate the partner onboarding and vetting process.

• Ensure data flows correctly from the Partner Portal into the core CRM and downstream Finance systems.

Governance & Security

• Own the unique security requirements of external users (External Sharing Models, Multi-Factor Authentication, and License Management).

• Monitor partner data integrity and lead conversion rates.

• Maintain documentation for partner-facing system processes.

What skills and experience do you need?

• 4+ years Salesforce development experience (Apex, LWC, Flows).

• 3+ years hands-on experience with Salesforce Experience Cloud (PRM) or dedicated PRM software.

• Strong understanding of External Sharing Models and Salesforce security architecture.

• Experience with Lead Distribution and Deal Registration logic.

• Ability to translate "Partner Program" requirements (from a VP of Channels) into scalable technical architecture.

Certifications:

• Salesforce Experience Cloud Consultant (Must have).

• Salesforce Administrator & Platform Developer I.

• Salesforce Sharing and Visibility Architect (Highly preferred).

Front provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability. By applying, you acknowledge and agree that you have read and understand the California Recruiting Privacy Notice & EU Privacy Notice