Paid Social Ads Manager

The Role

Firebelly is a highly rated, award-winning, values-driven social media marketing agency with a single mission: to make brands more likable and profitable via social media.

We are hiring a Paid Social Ads Manager to support the execution and optimization of paid social programs for our clients. This role reports directly to our Senior Social Ads Manager and works closely with account, creative, and strategy teams to deliver strong performance through disciplined execution and testing.

This is a remote position
based in Chile
with the ability to overlap working hours with North American time zones.

The monthly income will be paid in USD

What You'll Do

Platform Operations

• Campaign Execution:
  Build, launch, and optimize social ad campaigns under the guidance of the Senior Social Ads Manager, with a primary focus on all major social platforms.

• QA and Launch Checks:
  Ensure budgets, dates, links, UTMs, targeting, and creative specs are accurate before launch.

• Daily Monitoring:
  Monitor pacing, spend, and performance to identify issues early and surface opportunities for improvement.

• Creative Operations:
  Manage creative uploads, naming conventions, versioning, and asset organization across platforms.

• Creative Testing:
  Support the planning and execution of creative tests, analyze results, and share learnings with internal teams.

• Audience Management:
  Maintain prospecting and retargeting audiences, exclusions, and sequencing aligned to approved strategies.

• Optimization Support:
  Execute approved optimizations across creative, audiences, and bidding while clearly documenting changes.

• Reporting:
  Build weekly and monthly performance summaries that highlight results, insights, and actions taken.

• Documentation:
  Track tests, performance learnings, and process updates to support consistency and knowledge sharing.

• Learning and Trends:
  Stay informed on platform updates and new ad features, then share relevant takeaways with the Senior Social Ads Manager.

Technical Setup & Account Structure

• Pixel & Event Support:
  Assist with implementation validation and troubleshooting of Meta Pixel, TikTok Pixel, Conversion API (CAPI), and event prioritization (with guidance).

• Account Support:
  Assist with account audits, restructures, and ongoing maintenance to support performance goals and platform best practices.

Cross-Team & Client Support

• Internal Performance Readouts:
  Support preparation of internal performance reviews and client-facing decks (data accuracy + insights).

• Account Transitions:
  Assist with onboarding new clients and transitioning accounts between managers.

• Process Improvement:
  Identify inefficiencies in workflows and propose improvements to templates, QA checklists, or reporting formats.

What We're Looking For

Core Competencies

• Experience
  : Minimum 2 to 3 years of hands-on social advertising experience, ideally within an agency environment supporting multiple accounts.

• Core
  Platforms
  : Strong working knowledge of Meta Ads Manager and TikTok Ads Manager. Minimum of 1 year or more Google Ads and Google Analytics experience. Exposure to additional platforms is a plus, but not required.

• Performance
  Fundamentals
  : Comfort interpreting key metrics and making thoughtful, data-informed optimizations.

• Reporting
  Skills
  : Strong proficiency in Excel or Google Sheets with the ability to clearly summarize performance.

• Organization
  : Highly organized with strong attention to detail and the ability to manage multiple priorities, ad accounts, and deadlines.

• Collaboration
  : Enjoys working cross-functionally with creative and account teams and values feedback.

Creative & Performance Alignment

• Strong eye for creative patterns and fatigue signals.

• Ability to articulate why creative is working or not (beyond "CTR is low").

• Familiarity with performance-driven creative formats (UGC-style ads, hooks, short-form video).

Communication & Remote Work

• Communication: Clear written and verbal communication skills, with comfort explaining results, changes, and next steps internally.

• Comfortable working with U.S.-based teams and clients in English with tools such as Slack, Clickup, and Google Meet.

• Able to receive and implement feedback quickly without defensiveness.

Preferences:

• Experience working with agencies.
• Strong written English (spoken fluency is a plus)
• Valid certifications such as: Meta Certified Media Buying Professional, Pinterest Media Buyer Certification, Certified TikTok Media Buyer, etc.

What Success Looks Like

• 3 Months: You are confidently managing day-to-day campaign execution, QA, and monitoring with minimal oversight.

• 6 Months: You proactively identify performance trends, contribute insights to creative testing, and support account growth.

• 12 Months: You are a reliable execution partner to the Senior Social Ads Manager and are trusted to manage campaigns independently within established strategies.

Why This Role Matters

Social advertising is a core growth channel for Firebelly's clients, and strong execution has a direct impact on results. This role ensures campaigns are launched correctly, optimized consistently, and supported with clear insights and documentation. By managing details, supporting creative testing, and maintaining performance discipline, the Social Ads Manager helps turn strategy into outcomes and enables the broader team to operate more effectively.