Paid Social Specialist
hace 3 días
Drive growth for e-commerce clients through strategic paid social campaigns, with a focus on Meta advertising platforms.
We are seeking a talented Associate Paid Social Specialist to join our dynamic team. This role combines a strong technical foundation with a strong problem-solving (and identifying) ability paired with the experience to put thought into action. You'll excel at analyzing performance data, identifying actionable insights, and developing strategic Meta Ads campaigns with a heavy emphasis on new customer acquisition. You will ensure client success by combining your hands-on approach and the client's needs and goals.
Core Responsibilities- Manage Meta ad accounts across client portfolio
- Develop and execute conversion-focused campaign strategies
- Create and optimize audience targeting, ad creative, and placements
- Monitor performance metrics and provide data-driven recommendations to account team, keeping client goals in mind
- Conduct A/B testing to improve ROAS and conversion rates, led by curiosity and opportunity identification from data
- Prepare client performance reports and presentations
- Keep up with industry trends to bring more efficiency to our clients & processes
- Review clients' creative assets and make recommendations for improvement and net new asset creation with examples, and testing opportunities
- Execute effectively on tasks delegated to you
- Proven track record managing large-scale Meta ad campaigns for e-commerce brands
- At least 3 years of proven paid social experience in platform (Meta) with an emphasis on e-commerce, agency experience preferred. Most recent experience in ecommerce
- Expert knowledge of Meta Ads Manager, Business Manager
- Experience with automated rules, dynamic ads, and catalog management
- Strong analytical skills with data-driven decision-making
- Proficiency in ad creative best practices and A/B testing methodologies
- Knowledge of landing page best practices
- Ideal but not required: TikTok Ads Manager experience
- Meta Advertising Suite
- Google Analytics
- Excel/Google Sheets
- Creative testing frameworks
- Performance marketing metrics
- Be Innovative: You're always seeking new, strategic ways to optimize campaigns. You bring a fresh perspective to challenges and embrace testing out-of-the-box solutions.
- Be Accountable: Your meticulous attention to detail, analytical mindset, and proactive problem-solving approach mean clients and colleagues can confidently rely on your work.
- Be Human: Excellent communication and an ability to build rapport with clients is essential. Your commitment to understanding their business goals and tailoring strategies accordingly aligns with our dedication to client-centric success.
- Dedicated Workspace: Ability to work from a productive, professional environment free from distractions.
- High-Speed Internet: Reliable high-speed internet connection for seamless video conferencing and data-heavy tasks. We offer a stipend for it
- Travel Flexibility: Willingness to travel occasionally for team meetups or client visits (estimated less than 5% of work time).
- Self-Starter Attitude: Highly motivated and comfortable working autonomously within a structured but remote environment.
- Time Zone: Elumynt is based in Central Standard Time and requires your virtual presence between 9:30am and 4pm.
- Time Commitment: Availability to work at least 40 hours per week.
- Time Tracking: Reliable use of time tracking tools to log work hours with accurate task and client details.
- Ranked as one of the Best Workplaces in America by Inc. Magazine in 2021 and 2022
- Ranked as the 12th fastest-growing agency in the world by Adweek
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